Our goal is to safely return to communities and nature an amount of water equivalent to what we use in all of our beverages and their production.
Returning what we use
Water is the foundation of life and of every beverage we make. But within 20 years, two-thirds of the world’s population may face severe water stress. Improving water quality and availability is vital to our business and the communities we serve. It’s what drives our water stewardship commitment -- and our focus on reducing, recycling and replenishing.
reduceWater is a finite resource.Water will always be important to our Company, and we are continually working to reduce our impact and minimize our use.Our goal is to improve our water efficiency by 20% by 2012, compared with a 2004 baseline.
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recycleWater’s nature is to return to its source.Our goal is to ensure the water we use in our manufacturing processes, everywhere in the world, will be returned to the environment at a level that supports aquatic life by 2010 through comprehensive wastewater treatment. This ongoing recycling effort is critical to preserving local water resources -- and inspiring others to take similar steps.
replenishWater is life’s essence.On a global basis, we will expand support of healthy watersheds and sustainable community water programs to balance the water used in our finished beverages.
Drip irrigation projects
The Coca-Cola system provides part funding to farmers to install the equipment while Krishi Vigyan Kendra provides the knowhow, training and insights to the farmers to carry out drip irrigation based farming. At the end of 2009, 113 drip-irrigation projects spread over an area of 56 hectares.
